To “blerone”, verb.
Not many people know, but this is a verb with a variety of different and interesting meanings:
- To make a foolish error with chocolate. Ex. “I’m afraid, Greg, that your eagerness to eat that choccy pudding is misplaced, as it looks bleroned to me; there’s only half the right amount in it.”
- To modify an item in one place whilst making no change anywhere else. Ex. “It’s bad news, Sir Philip. It looks increasingly likely they’ll blerone this pension thing. At least you won’t be made to cough up the entire deficit, though.”
- To take the British consumer for an idiot, on occasion possibly with some justification. Ex. “Do you think we can blerone them again, Mr Cowell? Undoubtedly, Louis, undoubtedly.”
- To remove alternate pieces of something in the hope that no one notices. (ref. “Jenga!”)
- To pile all manner of excuses for greed into one lump hidden behind an only a very loosely and dubiously related event. Cf. “Marmitegate”.
- To open something with an air of expectation, only to find immense disappointment that half of it appears to be missing. Alt. “to be had”.
- To ponder and reflect upon a world gone mad. Ex. “Should you blerone the events of this week in America? Damn right, you should”.
Richard Shipperbottom is a Director and founder of Applied Acumen.